Printshop Basics

Last update: Oct 31, 2015

Q. What is Demibooks® Printshop?

Our Printshop service allows you to submit interactive stories produced with Demibooks® Composer for publication in Demibooks� Storytime, our curated marketplace on the iPad.

Q. What are the versions of Demibooks® Composer?

Demibooks Composer Pro is currently available in the App Store. Other versions of our platform, Demibooks Composer and Demibooks Composer Studio are no longer available as of Oct 31, 2015. We are no longer accepting book apps created with the legacy Composer 1.1 version.

Q. What is Demibooks® Storytime?

Demibooks Storytime is our curated multi-publisher store for interactive children's book apps produced with Composer. We publish only the very best publications that are submitted by independent author/illustrators as well as leading publishers such as McGraw-Hill Education and Kane Miller Books. You can submit your app via Printshop for selection into Storytime. Because Storytime is curated with a strict review process, not all apps will be selected for Storytime distribution. We'll let you know as soon as possible, and will send you more details and a contract if your app is selected.

Please note that books selected for Storytime may need to be adjusted to ensure compatibility with the Pro version of Composer and with interface guidelines. For example, Storytime features a stop button in the reading mode similar to that in Composer. All navigation elements should therefore be moved away from the top right corner of the screen.

Q. How does Usborne Books & More promote Demibooks Storytime?

Usborne Books & More is the direct sales division of Education Development Corporation and is our direct-to-consumer sales team. Storytime apps are also sold in the Storytime Apps section of the Usborne Books & More website. Publishers featured in Storytime benefit from additional sales channels in the Storytime app and the website. Usborne Books & More promotes Usborne and Kane Miller print books as well as Storytime apps through direct sales, home shows, book fairs, fundraisers, grants, and school and library sales. Demibooks also adds digital titles to the Usborne Books & More catalog.

Q. How are revenues shared?

For sales through Storytime, Apple takes 30%, your share as Publisher is 45%, and Demibooks/EDC retains 25%. Sales on the Usborne Books & More site ( are divided in the following manner: Publisher 55%, EDC/Demibooks/Usborne Books and More 45%.

Demibooks pays Usborne Books & More sales team commissions from our revenue portion for all Storytime and sales. Demibooks pays out sales revenues from Storytime twice yearly. If your project is selected for Storytime, we will send you a separate contract.

Q. What is a DCB?

When you export a project from Composer, it creates a .DCB output file that is saved to your Demibooks Composer Books directory on Dropbox or in the iTunes file sharing area of your iPad. The DCB file contains all the image files, movies, sounds and information that make up your book.

Q. What about Retina Support?

Apps submitted to Demibooks Storytime do not require retina resolution images. If you have valid credits for publishing to the App Store that were purchased prior to Oct. 31, 2015, you must submit a retina resolution compliant app. Please see the information below. As of May 1, 2013 all apps submitted to the App Store must be retina resolution compliant. Composer does not currently allow working directly with retina images, but may do so in the future. In the meantime, you can provide a zip file of your retina images when submitting your project through Printshop. For more information on naming conventions for your image files and other details, please visit our support forum. You will need an iPad that supports retina resolution to be able to test your retina compliant apps.

Q. What are you going to do with my contact information?

Your account information is used to identify you and any transactions you make on Printshop. From time to time, Demibooks may contact you with important product information and company news. You can always unsubscribe to stop receiving these notifications. Your contact information will never be sold to third parties.

Printshop Publishing

Q. What are the major changes to the Demibooks publishing services as of Oct 31, 2015?

Education Development Corporation acquired Demibooks in September 2015. As of October 31, 2015 several changes have been made to Demibooks products and Printshop publishing services:

  1. Demibooks Composer and Demibooks Composer Studio have been discontinued. Composer Studio customers with existing subscriptions will receive support until the end of their current subscription period.
  2. Demibooks will no longer publish apps to the App Store, instead Demibooks Storytime will be the primary publishing channel for apps created with Demibooks Composer Pro.
  3. Customers who have valid publishing, update or training/support credits as of October 31, 2015 can use their credits until their expiration date.
  4. All Demibooks Printshop Publishing, App Store Update and Training/Support Credits purchased between January 1, 2015 and Oct 31, 2015 are valid for a period of twelve months from the time of purchase. All Demibooks Printshop Publishing, App Store Update and Training/Support Credits purchased prior to January 1, 2015 expired on June 30, 2015.
  5. You will be able to see your remaining publishing, App Store update or Training credits in your Account Summary in the Printshop Dashboard. More details of our credit expiration and refund policies can be found in our Terms of Service.
  6. The publishing credit that was provided with the annual subscription to Composer Studio in the past will expire immediately if it remains unused at the end of your current subscription period, or if you cancel your subscription, whichever occurs first.
  7. Customers with a valid annual subscription to Composer Studio as of October 31, 2015 will continue to receive product support until their subscription expires one year from the date of purchase. The software will no longer work after the expiration period. No further software updates will be provided for Composer Studio subscribers after October 31, 2015.

Q. What do I need to get started for publishing to Demibooks Storytime?

To publish to Demibooks Storytime, you need to take several preliminary steps as follows:

  1. Create a Printshop account.
  2. Purchase Composer Pro from the App Store.
  3. Create your interactive book using Composer Pro.
  4. When your book is finished, export it as a .DCB file using Dropbox or iTunes.
  5. On the Printshop Dashboard, select "Add Storytime Book" and upload your DCB.
  6. Upload to Printshop and request a Storytime Review.

Q. Why does Account Signup ask for credentials for my iOS Developer account?

For customers with valid publishing credits, you will receive support until your publishing credit is used or expires. As such you may need to update your App Store credentials. Please note that your iOS Developer account credentials are stored encrypted. We value your privacy very highly and we only require your iOS Developer account credentials because we cannot efficiently help you without this information (generating provisioning profiles, dev certificates, etc).

Q. Do I need to have my Apple developer account to get started?

You do not need an Apple developer account to publish to Demibooks Storytime. However, if you have valid publishing credits you will have created an Apple Developer account and provided your account credentials to us.

You also don't need a finished book to get started with Printshop.

Q. How can I get help to fix and improve my book app?

With a community of users who are adept at creating interactive books on our platform, you may be able to find others who can help develop your app on the Composer platform. You can always post to our support forum or facebook page. For Demibooks Storytime submissions, we will provide editorial feedback for apps that have been approved for publication.

Q. I still have questions

Check out our Get Satisfaction community. It is a great place to discuss questions and get help from other users and Demibooks staff. For Printshop service support contact us at For questions about Storytime approval please contact us at